People like to pay special attention to hair care and don’t even mind spending a few extra bucks on a good quality shampoo or conditioner, granted that it has good results.
That was the case with the Wen conditioner, designed by the famous Los Angeles hairstylist Chaz Dean, who became popular after appearing on TV styling celebrities like Charlize Theron and Alanis Morissette. He designed a special line of conditioners, called Wen and became an instant success. His product was even endorsed by Alyssa Milano and Brooke Shields.
However, after a few months he got himself in the center of a scandal after customers started complaining about the damaging side-effects this conditioner had on their hair. Many customers complained about rashes, redness, irritation, hair breakage, and hair discoloration. Amy Friedman, who bought the Wen Sweet Almond Mint pack for $29.99 started losing her hair and even though she stopped using it after two weeks she still lost a third of her hair.
One consumer revealed her experience online: “I was a professional model with beautiful long natural hair, after using this product my scalp and face broke out in boils and my hair fell out in chunks. This shampoo destroyed my life.”
In November, a lawsuit was filed against Chaz and Guthy-Renker, the infomercial giant in charge of Wen’s marketing. The lawsuit says that: “the WEN products at issue contain a caustic ingredient that causes a chemical reaction and damages hair and follicles” and that it contains “numerous harsh chemicals and known human allergens.”
The infomercial giant Guthy Renker claims the opposite, saying that “There is no scientific evidence to support any claim that our hair care products caused anyone to lose their hair. There are many reasons why individuals may lose their hair, all unrelated to Wen hair products. We intend to vigorously contest the allegations made against our products. And, we encourage any customer with any questions to contact us.”